Radio - BBC Radio 1

BBC Radio One - Breakfast Show
- industries     - audiences     - context (economic, political, cultural)

Public Service Broadcast (PSB) Provider:
- broadcasting intended for public benefit, not purely commercial interests - non-biased - gov funded
- communications regulator (Ofcom) - fulfill requirements for license to broadcast
- public service remit
- Reithian principles (educate, inform, entertain)

5 "public purposes" of BBC
1) provide impartial info, help people understand world
2) support learning for all ages
3) show creative, high quality & distinctive output
4) represent diverse communities in UK, support creative economy
5) reflect UK, culture, values

Radio 1's Remit
- entertain, egage broad range of young listeneers w/ distinctive mix of contemporary music & speech
- target audience 15-29 y/o (&younger teens), mainstream
- range of new music, support emerging artists (esp UK) & platform for live music
- news / documentaries / advice campaigns